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New Gas Saving Options In The Hybrid Economy

Kia May Be Able To Break The Lock On The Hybrid Market In 2016


Published March 9, 2016

Plenty of automakers have tried to coax customers away from the Toyota Prius hybrid, which outsells the Ford C-Max 7-to-1 in the U.S. and exhibited such dominance that archrival Honda pulled its Insight hybrid from the market to regroup.

Kia Motors Corp. thinks it can succeed where others have failed.

With the Niro, the Korean automaker hopes to recreate the formula that turned the bulky Soul hatchback into America’s best-selling subcompact carwith its distinctive trucklike looks and the promise of utility. The hybrid promises 50 mpg in combined city and highway driving which is just below of the Prius’ benchmark of 52 mpg.

The most important success factor for the Niro is a “design that doesn’t shout “hybrid,'” said Orth Hedrick, vice president of product planning at Kia Motors America. By delivering hybrid fuel economy in a crossover body, he said, “the Niro offers a uniquely alluring yet practical package that consumers haven’t seen before.”

Few automakers offer hybrid crossovers, as the vehicles’ high-riding posture makes it difficult to deliver the fuel economy gains customers desire. If the Niro gets the ensured 50 mpg, it would easily outdo the hybrid crossovers on the market today, including the Toyota RAV4 Hybrid and Subaru XV Crosstrek Hybrid.

Built on a dedicated green-car platform shared with Hyundai, the Niro has the same wheelbase as the Prius, though Kia’s hybrid is 1.6 inches wider and 7.2 inches shorter. Powered by a 1.6-liter Atkinson-cycle gasoline engine combined with an electric motor, the Niro delivers 146 hp, which is more than the 121 hp for the Prius.

Power is a weak spot for Toyota, which has tried to mend a reputation for boring design and slow acceleration since it introduced the fourth-generation Prius.

Kia also introduced hybrid and plug-in hybrid variants of the Optima midsize sedan, which was redesigned in 2015.

The plug-in hybrid Optima, powered by a 2.0-liter four-cylinder gasoline engine combined with a 50-kilowatt electric motor, has a total output of 154 hp. The hybrid, pairing the same engine with a 38-kilowatt electric motor, has a total output of 193 hp.

Kia didn’t release fuel economy numbers for the hybrid and plug-in hybrid variants, but the Hyundai Sonata Hybrid, which shares the same powertrain, ensures 40 mpg city/44 highway. The Sonata Plug-in Hybrid boasts 40 mpg combined and 99 mpg-e when running on electricity.

For more information on Kia Hybrids and gas saving electric cars, stop by or call Ewald Kia of Oconomowc, located at 36883 E Wisconsin Ave Oconomowoc, WI 53066!

Exterior: 
Silver
Interior: 
Charcoal 
Mileage:
12
Engine:
1.6 L
Model #: 
G4212
VIN:
KNDCB3LC6H5076352
Stock #:
17K340
MSRP:
$24,055
Ewald Savings:
-$822
Price:  
$23,233
The current Ewald Kia of Oconomowoc *EVERYONE QUALIFIES* price is $23,233. With an original MSRP of $24,055 this 2017 Kia Niro FE has an immediate dealer savings of $822. You may also qualify for additional incentives like military rebate or recent college graduate....   Read More
Exterior: 
Other
Interior: 
Charcoal 
Mileage:
18
Engine:
1.6 L
Model #: 
G4222
VIN:
KNDCB3LC2H5085257
Stock #:
17K391
MSRP:
$24,360
Ewald Savings:
-$868
Price:  
$23,492
The current Ewald Kia of Oconomowoc *EVERYONE QUALIFIES* price is $23,492. With an original MSRP of $24,360 this 2017 Kia Niro LX has an immediate dealer savings of $868. You may also qualify for additional incentives like military rebate or recent college graduate....   Read More
Exterior: 
White
Interior: 
Gray 
Mileage:
13
Engine:
1.6 L
Model #: 
G4222
VIN:
KNDCB3LC4H5079248
Stock #:
17K350
MSRP:
$24,750
Ewald Savings:
-$901
Price:  
$23,849
The current Ewald Kia of Oconomowoc *EVERYONE QUALIFIES* price is $23,849. With an original MSRP of $24,750 this 2017 Kia Niro LX has an immediate dealer savings of $901. You may also qualify for additional incentives like military rebate or recent college graduate....   Read More
Exterior: 
White
Interior: 
Gray 
Mileage:
12
Engine:
1.6 L
Model #: 
G4222
VIN:
KNDCB3LC6H5080398
Stock #:
17K347
MSRP:
$24,755
Ewald Savings:
-$901
Price:  
$23,854
The current Ewald Kia of Oconomowoc *EVERYONE QUALIFIES* price is $23,854. With an original MSRP of $24,755 this 2017 Kia Niro LX has an immediate dealer savings of $901. You may also qualify for additional incentives like military rebate or recent college graduate....   Read More
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Exterior: 
Other
Interior: 
Charcoal 
Mileage:
11
Engine:
1.6 L
Model #: 
G4242
VIN:
KNDCC3LC9H5089920
Stock #:
17K397
MSRP:
$26,835
Ewald Savings:
-$1,343
Price:  
$25,492
The current Ewald Kia of Oconomowoc *EVERYONE QUALIFIES* price is $25,492. With an original MSRP of $26,835 this 2017 Kia Niro EX has an immediate dealer savings of $1,343. You may also qualify for additional incentives like military rebate or recent college graduate....   Read More
Exterior: 
Silver
Interior: 
Gray 
Mileage:
10
Engine:
1.6 L
Model #: 
G4242
VIN:
KNDCC3LCXH5086704
Stock #:
17K403
MSRP:
$26,925
Ewald Savings:
-$1,356
Price:  
$25,569
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Exterior: 
White
Interior: 
Charcoal 
Mileage:
1
Engine:
1.6 L
Model #: 
G4242
VIN:
KNDCC3LC4H5058879
Stock #:
17K346
MSRP:
$29,275
Ewald Savings:
-$1,285
Price:  
$27,990
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Banner
Exterior: 
Silver
Interior: 
Charcoal 
Mileage:
1
Engine:
1.6 L
VIN:
KNDCB3LC9H5101776
Stock #:
17K438
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